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The Asscher cut is experiencing a strong resurgence in 2026, driven by the wider revival of vintage-inspired jewellery and the growing demand for engagement rings that feel distinctive rather than trend-driven. While oval and elongated shapes still dominate overall sales, Asscher-cut diamonds have become one of the most sought-after choices for buyers looking for understated […]

Emerald-cut diamond engagement rings are one of the strongest-performing styles in 2026. Their clean, step-cut facets emphasise clarity and elegance rather than sparkle, appealing to buyers looking for timeless sophistication with a contemporary twist. Industry trend reports indicate that the emerald cut continues to gain market share alongside other elongated diamond shapes, particularly among buyers […]

Radiant-cut diamonds are one of the strongest engagement ring categories in 2026. They appeal to buyers who want the brilliance of a round diamond combined with the elegant outline of an emerald cut. Industry reports and fashion publications consistently highlight radiant cuts among the most sought-after elongated shapes this year. 1. Elongated Radiant Cuts Are […]

Cushion-cut diamonds remain one of the most sought-after engagement ring styles in 2026, but the look has evolved significantly. Buyers are increasingly choosing cushion cuts that combine vintage character with contemporary settings and bolder design elements. 1. Elongated Cushion Cuts Are Leading the Trend The biggest shift is away from perfectly square cushions toward elongated […]

The Moi et Toi Ring (also written “Toi et Moi”) is one of the strongest engagement ring trends of 2026 — but it’s evolving beyond the classic “two equal diamonds” look into something far more personal, asymmetrical, and design-led. Why Moi et Toi rings are booming right now The biggest shift in bridal jewellery is […]

Salt & pepper diamonds have moved from “alternative niche” to a defining modern luxury category—but the trends shaping them right now are quite specific and evolving fast. Here’s a clear breakdown of the latest directions (2025–2026): 🔥 1. “Imperfect is the New Perfect” The biggest shift is philosophical, not just aesthetic. 👉 In short:Salt & […]